diff -Naur a/org-docview.el b/org-docview.el
--- a/org-docview.el    2013-01-17 11:45:13.389208433 +0400
+++ b/org-docview.el    2013-01-17 11:47:43.881896241 +0400
@@ -51,9 +51,20 @@
 
 (autoload 'doc-view-goto-page "doc-view")
 
-(org-add-link-type "docview" 'org-docview-open)
+(org-add-link-type "docview" 'org-docview-open 'org-docview-link-export)
 (add-hook 'org-store-link-functions 'org-docview-store-link)
 
+(defun org-docview-link-export (link description format)
+  "Export a docview link from Org files."
+  (let* ((path (when (string-match "\\(.+\\)::.+" link)
+                   (match-string 1 link)))
+         (desc (or description link)))
+    (cond
+     ((eq format 'html)
+      (format "<a href=\"%s\">%s</a>"
+              path desc))
+     (t path))))
+
 (defun org-docview-open (link)
   (when (string-match "\\(.*\\)::\\([0-9]+\\)$"  link)
     (let* ((path (match-string 1 link))

Diff finished.  Thu Jan 17 11:49:46 2013